Ideas2Goal

  According to DappRadar, the 2025 market report states that over 80% of decentralised apps (dApps) are built on Ethereum.  That statistic truly resonated with us when we were helping a client create a token-based loyalty scheme. "Why Ethereum?" they questioned. The reason is that it has a strong developer community, is extensively maintained, and has been thoroughly tested. Additionally, Solidity, Ethereum's preferred programming language, allows you to fine-tune the behavior of smart contracts.  But building an App isn't just about coding something cool and deploying it on the blockchain. It concerns consumer trust, cost-effectiveness, scalability, and security. As a result, understanding the best practices and frequent hazards can make or break your project, whether you are an early-stage startup or an enterprise entering Web3. So let's break it down.  1. Prioritise Simplicity and Security in Your Smart Contracts It’s tempting to attempt to do everything inside...

  2025 is officially the year AI transitioned from a buzzword to a business backbone. AI is everywhere and doing everything: writing assistants that draft content like they have read your mind, chatbots that handle customer service smoother than your best agent on a good day, and innovative analytics tools that predict what your customer wants before your sales team's even sipped their first cup of coffee.  But  startups!  They are the ones making the boldest moves.  And it makes total sense.   2025 is officially the year AI transitioned from a buzzword to a business backbone. AI is everywhere and doing everything: writing assistants that draft content like they have read your mind, chatbots that handle customer service smoother than your best agent on a good day, and innovative analytics tools that predict what your customer wants before your sales team's even sipped their first cup of coffee.   But  startups!  They are the on...